Utah is known for many things from Mormons to mountains but among the state’s most brag-worthy attractions remains the state’s ski resorts as they attract thousands of visitors year after year to enjoy miles of perfect powder and unbeatable scenery. Among the many ski resorts in Utah, Park City Mountain Resort (PCMR) in Park City, Utah is among the very best and this winter season brings significant changes to the famous resort as new ownership has recently been announced.
Vail Resorts, owner of several ski resorts in Colorado and beyond, recently announced their acquisition of PCMR and in so doing have added the resort to their popular “Epic Pass”; a ski pass unlike any other which allows pass holders to enjoy all of Vail Resorts’ 22 ski resorts covering over 32,000 acres of skiers dream come true. Plus, it’s a destination that invites snowshoers to its hallowed snow-covered grounds year after year.
CMO of Vail Resorts, Kirsten Lynch, is among the many who are excited about how this new ownership will benefit skiers and boarders at PCMR:
“Park City Mountain Resort is one of the most iconic mountain resorts in the world and as the newest addition to the Vail Resorts collection of world-class mountains, it’s now epic. We’re thrilled to be able to offer unlimited skiing and riding at Park City Mountain Resort on the Epic Pass for the 2014-15 winter season.”
Kristen continues, “We continue to provide even greater value and variety in skiing and riding with the Epic Pass and significantly invest in the guest experience at our mountain resorts, including new chairlifts, on-mountain dining options and innovative snow-making expansions for the coming winter.”
Former owners, Powdr Corp. accepted $182.5 million in cash in exchange for ownership of the resort after some dispute and litigation surrounding the transition. However, any disputes have since been settled and the new 2014-2015 season is anticipated to move forward better than ever with the Epic Pass addition of PCMR likely bringing in even more skiers from afar than years previous.
CEO and Chairman of Vail Resorts, Rob Katz is optimistic about the upcoming season and states:
“Park City Mountain Resort is one of the most spectacular mountain resorts and iconic brands in the ski industry and I am proud to have the resort become a part of Vail Resorts…We look forward to working collaboratively with the entire Park City community, as well as city and county officials, as we chart the future for the resort, including how we can best bring the Canyons and Park City ski experiences together to create the largest mountain resort in the United States.”
More information on ski passes to Vail Resorts’ Epic Pass at Park City Mountain Resort can be viewed at www.snow.com.
Ownership has changed but one thing remains the same, Utah still offers up “The Best Snow On Earth” and this year just may bring about some of the best yet.