Atlas Announces New 11 and 12 Series Snowshoes at Outdoor Retailer Winter Market 2010

Atlas Snow-Shoe Company introduces its new Atlas and Elektra 11 and 12 Series snowshoes. Advanced technology and research combined in creation of the highest performing mountain hiking snowshoes created specifically for men and women’s unique biomechanical needs. Built for superior maneuverability, durability and dependability high in the mountains the new 11 and 12 Series are ideal for summiting peaks and hiking mountain trails.

Extensive biomechanical research led to the development of the Elektra 11 and 12 Series snowshoes. Designed specifically with women in mind. The snowshoes feature outside rolling bends, a narrower waist and a tapered tail that refuses to compromise on a woman’s natural stance and gate allowing for a woman’s natural stride to explore deeper terrain in comfort.

The innovative new Atlas 11 Series and Elektra 11 Series snowshoes bridge top-end performance for winter hiking with excellent value.

Features:
*Built on the proven technology and value of the Atlas 6061 Aluminum V-Frame
*Durable stainless steel All-Trac Toe Crampon and flexible decking
*Advanced Aft Traction and a climbing bar to ease strain on calf muscles
*The Wrapp Plus Bindings are specially molded around men’s and women’s lasts, with supportive arches that cradle the inside of the foot and the urethane heel strap adjusts easily with the SureClick Buckle

Atlas 11 Series available in 25 and 30” MSRP $229.95
Elektra 11 Series available in 23 and 27” MSRP $229.95

The new Atlas 12 Series and Elektra 12 Series snowshoes are designed to handle any terrain from the trailhead to the summit.

Features:
*Wrapp Pro Bindings with Flowtape silicone straps that glide through low-friction buckles with a smooth release for easy on-off use
*Built on the REactiV 7075 aluminum frame, the lightest, strongest tubing available
*Variable Reactive forming lends a stiffer, more responsive flex
*Spring-Loaded Suspension provides deeper penetration
*Stainless Steel Holey-1 Toe Crampon, and the advanced Aft Traction provides sure footing on all terrain

Atlas 12 Series available in 25, 30 and 35” MSRP: $279.95
Elektra 12 Series available in 23 and 27” MSRP: $279.95

For more information on Atlas Snow-Shoe Co., visit http://www.atlassnowshoe.com